Iqua News



The Iqua Beat personal training device is the perfect gift for christmas - and its now available in selected Asda stores that have a technology section - happy christmas shopping!

Cheers - The Iqua Team



Due to increasing demand for the Iqua Beat range of products - they are available at more stores each week. Here is the list of where you can buy the coolest fitness gadget around.

UK / Ireland / Benelux

'Bricks & Mortar' stores

  • Comet - coming soon!
  • Square Group ( 5 shops in the UK – APR – their main store is in Selfridges in London)
  • Snowline/Footworks ( 1 shop UK)
  • Carphone Warehouse (Ireland – 11 Flagship stores)
  • British Airways (In flight via Highlife magazine)
  • Phone House (Benelux -10 shops)

On Line stores


'Bricks and Mortar' stores

  • Dynamica (Israel – 140 shops plus concession stores on 8 Israeli Defence Force bases)

On Line stores

More to come, we will keep you posted!

The Iqua Team



Just to let you know - Iqua products can now be purchased on line from O2 UK at and will soon be available from Comet!


Team Iqua


Iqua Ltd flying high as Iqua Spin personal training solution is selected for British Airways ‘Highlife’ inflight shopping channel.

The Iqua Spin personal training solution has been selected to be included in the prestigious ‘Highlife’ shopping channel available to travellers on British Airways flights. A unique personal training solution designed for iPhone, this high-performance Bluetooth stereo headset and iPhone app helps users go further, train smarter, and get better results.

The Iqua Spin wireless headset features the latest Bluetooth technology to deliver superior stereo sound for music and calls. Play and skip tracks, and adjust the volume effortlessly with the intuitive touch control ring. And with support for voice controls, it’s easy to make handsfree calls while on the go.
The Iqua Spin headset clips conveniently onto your clothes, plus the soft earbuds fit comfortably inside your ears – meaning everything stays put during the most active workouts. The headset is also splash and sweat proof, making it an ideal sports headset.
Superior sound quality allows the users to enjoy their favorite music wirelessly in hi-fi stereo with the latest Bluetooth® v3.0 technology. With intuitive touch controls, adjusting the volume, playing, pausing and skipping, and skip tracks only takes a simple swipe of the touch ring
Handsfree call support is provided to take and make calls on the go with support for voice dialing and other voice-activated controls. Voice prompts make Bluetooth pairing simpler, and also let you know your battery status. For convenience, the headset automatically reconnects with paired devices when it’s powered on.
Ergonomically designed earbuds fit comfortably in the ears, while a durable clip keeps the sweat and splash-proof headset firmly attached to your clothes, making the Iqua Spin ideal for sports.
“We are thrilled that Iqua Spin has been chosen to be included in the Highlife range of products. It is a real accolade as Highlife has a reputation for only including the most innovative products of the highest quality,” says CEO Markku Patronen. “the busy, health conscious traveler who needs a convenient way to keep fit is our ideal customer – and this is another pointer that Iqua is going to be the gadget company for 2012!”

The Iqua Spin is avaiable now both in flight and on-line at


More than ‘Up Beat’ reception for Iqua Beat at the Consumer Electronics Show!

Iqua Beat range of fitness products receives massive interest on its launch into the North American market at the Consumer Electronics Show in Las Vegas in January 2012. The Iqua Beat is a unique personal training solution designed for iPhone, this high-performance Bluetooth stereo headset and iPhone app helps users go further, train smarter, and get better results.

The Iqua Beat range of training aids that allow you to plan, train and share your workout whist listening to your favourite music on your iPhone was greeted with huge interest at the Consumer electronics Show in Las Vegas.

Iqua Beat tracks the user’s heart rate, pace, calorie consumption, and distance traveled, giving them audio feedback, encouragement, and guidance as they work out. The headset monitors the user’s heart rate from their earlobe, and the patented earpieces provide a secure in-ear fit ideal for a wide range of sports. With the free iPhone app, users can easily plan a workout specifically tailored to their fitness goals. The app shows real-time information about the workout and a live map view. After the workout, the app can be used to view, edit, and compare stats, or share workouts with friends on Facebook.

The Iqua Beat range has already been successfully launched in Europe and Asia and the launch into North America allows it to tap into the global fitness and social market.There was also significant interest from the press at CES, with just a few of the media coverage links included below.

“Before the show, we were very confident that Iqua Beat is one of the neatest fitness products on the market, it changes the way you work out,” says CEO Markku Patronen. “However, even we were taken aback by sensational reception the product at CES 2012. The booth was packed all the time and it shows Iqua Beat really does resonate with the needs of the North American market. The Health and Fitness market provides significant opportunities, combined with the popularity of Facebook and the iPhone – we know that Iqua Beat is in the right place at the right time to make a major impact.”

Please visit to see pictures and videos of the team in action at CES!


New iPhone App “Iqua Beat Lite” now available on the Apple App Store

Iqua Beat Lite – the unique personal training solution designed for iPhone, that allows you to plan, monitor and share your workouts whist listening to your favourite music, is now available on the Apple App Store.

Turn your iPhone into a personal trainer and workout coach – for free! This app tracks your workouts, including distance, speed, duration, route, and calories burned. It gives you real-time audio feedback about your performance and lets you know when you’re not meeting speed targets. All your stats are recorded so you can view and compare workouts, then share them with friends through Facebook.

App features:

• Track your workout stats including route, duration, distance, speed, and calories burned
• Lots of indoor and outdoor activities available
• Set targets for speed, distance, calorie consumption, and workout duration
• Get real-time audio feedback about your performance, including coaching to help you meet your speed targets
• See your route on the map as you go (outdoor activities only)
• View your stats and see your progress in the Workout Diary
• Share your workouts with friends on Facebook

Go further, train smarter, and get better results – download this free app now and start working out.

“This is another milestone for Iqua Beat.” comments CEO Markku Patronen. “With the Iqua Beat Light now available from the Apple App Store, it now has reach to the global audience of busy, fitness conscious iPhone customers. Combined with the interest shown in the recent Consumer Electronics Show in Las Vegas, Iqua Beat is quite simply going from strength to strength.”

Please visit to join the Iqua Beat community.


New Iqua Beat range now on our website!

If you are reading this you probably know that the new range of Iqua Beat products is now on our website

Iqua Beat is a high-performance stereo headset and iPhone app that helps you go further, train smarter and get better results. You can get fit and have fun while listening your favorite music. The Bluetooth headset tracks your heart rate, distance, pace and calorie consumption, giving you real-time audio feedback on how you’re doing. When you’re done, your stats are synched from your iPhone to your computer, where you can plan and share workouts with your friends in the Iqua Beat online community.

Don’t forget to have a good look around at the full range including Iqua Beat, Spin, Ear Go and Groove

Happy training!

The Team at Iqua


You can now follow Iqua on Facebook:

On Iqua Facebook page you find the latest news, promotions and exclusives about the Iqua world.


Iqua is looking forward to taking part in the China Hi-Tech Fair 2010 in Shenzhen from November 16-12.  The China Hi-Tec Fair is the largest and most influential exhibition on cutting-edge technologies in China.

Please stop by and visit in Hall 9 at booth number 9H22

To schedule an appointment in advance, please contact Ms. Maggie Sun at

Find out more about this exhibition by clicing the link below



Markku Patronen has been appointed as Managing Director, CEO of Iqua ltd as of June 1st 2010. The former CEO Juha Reima will continue at Iqua at the Board level as an active executive member as well as assume a new role at the Savox Communications Group. Juha Reima wants to thank all the partners and clients for excellent co-operation with Iqua in past years and welcomes Markku Patronen to his new role.

Markku Patronen has worked as Vice President for sales at Iqua since early 2010 and prior to that, he has held several senior management positions mainly in telecommunications business, e.g. working in a Vodafone partner operator Elisa Corporation, where he successfully led Elisa´s 3G and mobile devices business and sales.

For further information, please contact:
Markku Patronen, CEO
+358 50 506 5393
Iqua Ltd., Sinikalliontie 3 B, 02630 Espoo, Finland,


Iqua to take part in Macworld 2010 Conference & Expo

At the Macworld 2010 Conference & Expo in San Francisco, Iqua plans to unveil its latest line of products to the world

Iqua Ltd. is proud to announce that it will be taking part in the 2010 Macworld Conference & Expo in San Francisco. From February 11 – February 13, Iqua will be meeting with members of the media and Mac aficionados alike, showcasing and informing consumers of products available in 2010.  

Partnering with an award-winning team of Finnish designers, Iqua Ltd., a Bluetooth accessories company based in Finland, offers an exquisite range of advanced handsfree products to customers in over 30 countries around the world. Iqua’s solid history of providing its customers with comfortable, stylish, and easy-to-use products is sure to make a lasting impression in 2010.

At Macworld this year, Iqua will launch its latest creation, the Iqua Slim. Designed in premium metal casing and only 5.5 millimeters thick, the new Iqua Slim Bluetooth headset features support for both mono and stereo audio, and comes equipped with a one-touch call key and dual microphones for added call clarity.

Iqua also plans to unveil the new Iqua Active. Designed for fitness enthusiasts with an active lifestyle, the Iqua Active features one-click heart rate measurement, a calorie counter, and other essential fitness tools to help you optimize your workouts – and stay connected – with every movement.

Iqua is looking forward to the Macworld 2010 Conference & Expo and hopes to raise the bar in 2010 with its new selection of handsfree accessories.

For further information, please contact:
Iqua Ltd, Katri Chacona, tel. +358 20 741 9850

Iqua's new online webstore for our European customers is now open for business!
With just a few simple clicks, you can now browse our selection of products and get your hands on the latest Iqua accessories.

Our new webstore also makes it easy to find and buy spare parts for your current Iqua accessories, such as extra earhooks or additional earpuds for your headsets.

Please visit or to access our webstore and start shopping!
We are very proud to announce that Martijn van den Hout, our current Sales Manager for UK, Benelux and Alps, has been promoted to Iqua's Sales Director for Europe. Martijn has been working for Iqua since 2006 and is very excited to have the chance to take Iqua sales in Europe to the next level.

Martijn will re-locate from his current office in the UK to our headquarters in Finland in April and we wish him the best of luck. Welcome to Finland Martijn!

Our previous Sales Director for Europe, Jani Koivu, recently decided to pursue new endeavors and take on new challenges elsewhere. We thank Jani for his time at Iqua, and we wish him nothing but the absolute best in the future. Good luck Jani!
Iqua Ltd. is proud to announce that it will be taking part in the 2009 Macworld Conference & Expo in San Francisco. From January 5 – January 9, Iqua will be meeting with members of the media and Mac aficionados alike, showcasing and demonstrating a new line of products available to customers in 2009.
Iqua successfully took part in the CTIA convention in Las Vegas during the first week of April. We met several both potential and current customers, and unveiled loads of new information regarding some of our new products, such as the Iqua SUN and BHS-316. With a convergence of more than 1,100 exhibiting companies in dozens of industries, and over 40,000 professionals from 125 countries, the CTIA convention helped Iqua further work together with the global community towards the common goal of revolutionizing wireless communication.
In cooperation with Pathfinder, Iqua is now proud to announce its arrival to the Indian market.  Met with great praise and high expectations, Iqua and Pathfinder officially launched the Indian Iqua product line in Chennai, on 27 March. We were happy to hear a lot of positive feedback about Iqua's unique designs and innovative range of products from several prospective retailers around the country.
We'll keep you updated on how things go and for more information about Iqua in India, please visit the local website at
Today at CES, Iqua announced the immediate availability of three new Bluetooth devices: The Iqua Pendant, Iqua Vizor and Iqua Clip 2. Check out Iqua product line at Central Hall #9014 and South Hall 4 #35112.
Article to be added soon.